Openbank was launching in the US and that meant developing a style and tone that would break through the traditional "bank" speak. This led to the tagline of "You're Smart Like That" and customer-first messaging in this first touch of the launch email series.

Messaging for this direct mail piece created excitement for Discover Card through empowering messaging that "you can" do so much more with Discover.

A Santander Bank and Ferrari partnership created the perfect opportunity for social that drove more engagement for our financial client.

The ask here was to make joining USAA sound simple with a secondary message of savings. The result? A simple, yet effective letter package that became the control for USAA.

How do you sell a compact car when the current craze is for crossovers? Simple. By tapping into the universal desire to live bigger, fuller lives made possible by the savings you get with the Sentra's affordable and fuel-efficient design.

The excitement of this exploding postcard fueled awareness for Nissan Commercial Vehicles and offered a playful way to promote a huge incentive for businesses to buy- including a $25,000 tax break.